{"id":40020,"date":"2023-10-31T04:19:02","date_gmt":"2023-10-31T00:19:02","guid":{"rendered":"https:\/\/www.bbc.co.uk\/news\/business-67265905"},"modified":"2023-10-31T04:19:02","modified_gmt":"2023-10-31T00:19:02","slug":"ceo-secrets-pumpkins-saved-my-business-but-almost-squashed-me","status":"publish","type":"post","link":"https:\/\/uig-ae.com\/?p=40020","title":{"rendered":"CEO Secrets: \u2018Pumpkins saved my business but almost squashed me\u2019"},"content":{"rendered":"Kim Innes founded Humble Crumble, a crumble bakery that\u2019s sold more than half a million sweet treats.","protected":false},"excerpt":{"rendered":"<p>Kim Innes founded Humble Crumble, a crumble bakery that\u2019s sold more than half a million sweet treats.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[],"_links":{"self":[{"href":"https:\/\/uig-ae.com\/index.php?rest_route=\/wp\/v2\/posts\/40020"}],"collection":[{"href":"https:\/\/uig-ae.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uig-ae.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uig-ae.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/uig-ae.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=40020"}],"version-history":[{"count":1,"href":"https:\/\/uig-ae.com\/index.php?rest_route=\/wp\/v2\/posts\/40020\/revisions"}],"predecessor-version":[{"id":40021,"href":"https:\/\/uig-ae.com\/index.php?rest_route=\/wp\/v2\/posts\/40020\/revisions\/40021"}],"wp:attachment":[{"href":"https:\/\/uig-ae.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=40020"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uig-ae.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=40020"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uig-ae.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=40020"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}